Churn is predictable. So is growth.

Field notes and playbooks on customer health, churn prevention, and expansion revenue, for the teams who own the number.

Guides

Switching to Planhat: The Honest Migration Guide

13 min read

Most Planhat migration guides are written by people who profit from the switch. This one isn't: the real 5-step process, the true cost, and what quietly breaks.

Read more
Comparison

Gainsight vs Vitally (2026): Enterprise Suite vs Modern CS

16 min read

Gainsight vs Vitally — or Vitally vs Gainsight: median contract pricing, reviews, setup time, and admin burden compared, plus which platform fits your CS team.

Read more
Comparison

Gainsight vs ChurnZero [2026]: Features, Pricing & Best Choice

11 min read

ChurnZero vs Gainsight — whichever order you search: verified contract pricing, implementation time, G2 scores, and which teams each platform fits.

Read more
Guides

How to Build a Customer Health Score That Predicts Churn

12 min read

Customer health score, built right: the leading-signal framework, starting weights, a free template, and how to prove your score actually predicts churn.

Read more
Guides

AI in Customer Success: What Agents Can Actually Do (2026)

11 min read

AI in customer success, explained: what AI agents actually do, AI churn prediction, AI for customer retention, and how to evaluate an agent before you buy.

Read more
Guides

Customer Escalation Process: Matrix + Free Template

17 min read

Escalation management end to end: severity levels, a copy-paste escalation matrix, functional vs hierarchical paths, and a free escalation policy template.

Read more
Guides

The 9 Best Customer Success Platforms for Early-Stage B2B SaaS Startups (2026)

15 min read

The 9 best customer success platforms for startups in 2026, compared by real price - free tools, affordable under-$10k picks, and options for scaling past Series A.

Read more
Comparison

Gainsight Pricing: Worth It in 2026? (+9 Alternatives)

19 min read

Gainsight won't publish its price. Verified deal data does: median $50,000/yr (367 contracts), and why year one runs 2-3x the license. Plus 9 alternatives.

Read more

Written by practitioners

Meet the people behind the playbooks.

Turn signals into retention.

Churn-prevention plays, expansion tactics, and customer-health insights, straight to your inbox every Thursday.

Free forever. Unsubscribe anytime.